Psychology & Marketing

Cover image for Psychology & Marketing

April 2005

Volume 22, Issue 4

Pages 289–371

  1. Research Article

    1. Top of page
    2. Research Article
    1. Market mavens: Psychological influences (pages 289–312)

      Ronald A. Clark and Ronald E. Goldsmith

      Article first published online: 16 FEB 2005 | DOI: 10.1002/mar.20060

    2. The moderating effect of on-line experience on the antecedents and consequences of on-line satisfaction (pages 313–331)

      Waymond Rodgers, Solomon Negash and Kwanho Suk

      Article first published online: 16 FEB 2005 | DOI: 10.1002/mar.20061

    3. Reexamining and extending the dual mediation hypothesis in an on-line advertising context (pages 333–351)

      Eric J. Karson and Robert J. Fisher

      Article first published online: 16 FEB 2005 | DOI: 10.1002/mar.20062

    4. A cross-cultural exploration of attitudes toward product expiration dates (pages 353–371)

      Talha Harcar and Fahri Karakaya

      Article first published online: 16 FEB 2005 | DOI: 10.1002/mar.20063

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