Psychology & Marketing

Cover image for Vol. 28 Issue 5

May 2011

Volume 28, Issue 5

Pages 441–538

  1. Research Articles

    1. Top of page
    2. Research Articles
    1. The influence of personality on active and passive use of social networking sites (pages 441–456)

      Margherita Pagani, Charles F. Hofacker and Ronald E. Goldsmith

      Version of Record online: 1 APR 2011 | DOI: 10.1002/mar.20395

    2. Sophisticated but confused: The impact of brand extension and motivation on source confusion (pages 457–478)

      Eric D. DeRosia, Thomas R. Lee and Glenn L. Christensen

      Version of Record online: 1 APR 2011 | DOI: 10.1002/mar.20396

    3. An empirical assessment of cross-cultural age self-construal measurement: Evidence from three countries (pages 479–495)

      Benny Barak, Denis Guiot, Anil Mathur, Yong Zhang and Keun Lee

      Version of Record online: 1 APR 2011 | DOI: 10.1002/mar.20397

    4. Does Cue competition reduce conditioned liking of brands and products? (pages 520–538)

      Eva Walther, Irena Ebert and Katrin Meinerling

      Version of Record online: 1 APR 2011 | DOI: 10.1002/mar.20399

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