Psychology & Marketing

Cover image for Vol. 28 Issue 7

July 2011

Volume 28, Issue 7

Pages 661–762

Issue edited by: Liah Rose

  1. Research Articles

    1. Top of page
    2. Research Articles
    1. To think or not to think: The effect of cognitive deliberation on the influence of injunctive versus descriptive social norms (pages 709–729)

      Vladimir Melnyk, Erica van Herpen, Arnout R.H. Fischer and Hans C.M. van Trijp

      Version of Record online: 2 JUN 2011 | DOI: 10.1002/mar.20408

    2. Consumer (goal) satisfaction: A means-ends chain approach (pages 730–748)

      Chiara Orsingher, Gian Luca Marzocchi and Sara Valentini

      Version of Record online: 2 JUN 2011 | DOI: 10.1002/mar.20409

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