Psychology & Marketing

Cover image for Psychology & Marketing

Autumn (Fall) 1990

Volume 7, Issue 3

Pages fmi–fmi, 153–234

  1. Masthead

    1. Top of page
    2. Masthead
    3. Articles
    4. Erratum
    1. Masthead (page fmi)

      Article first published online: 1 NOV 2006 | DOI: 10.1002/mar.4220070301

  2. Articles

    1. Top of page
    2. Masthead
    3. Articles
    4. Erratum
    1. Justifying the enclosure of monetary incentives in mail survey cover letters (pages 153–162)

      Paul M. Biner and Deborah L. Barton

      Article first published online: 1 NOV 2006 | DOI: 10.1002/mar.4220070302

    2. Schemas determining the incentive value of sales promotions (pages 163–175)

      William D. Diamond

      Article first published online: 1 NOV 2006 | DOI: 10.1002/mar.4220070303

    3. Consumer satisfaction as a process (pages 177–193)

      David K. Tse, Franco M. Nicosia and Peter C. Wilton

      Article first published online: 1 NOV 2006 | DOI: 10.1002/mar.4220070304

    4. Dimensions of possession importance (pages 215–233)

      Elizabeth C. Hirschman and Priscilla A. Labarbera

      Article first published online: 1 NOV 2006 | DOI: 10.1002/mar.4220070306

  3. Erratum

    1. Top of page
    2. Masthead
    3. Articles
    4. Erratum
    1. You have free access to this content
      Erratum (page 234)

      Article first published online: 1 NOV 2006 | DOI: 10.1002/mar.4220070307

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