Real Options, Intangible Resources and Performance of Franchise Networks
Article first published online: 28 JAN 2013
Copyright © 2013 John Wiley & Sons, Ltd.
Managerial and Decision Economics
Special Issue: Governance of Franchising Networks, Cooperatives and Alliances
Volume 34, Issue 3-5, pages 183–194, April-July 2013
How to Cite
Gorovaia, N. and Windsperger, J. (2013), Real Options, Intangible Resources and Performance of Franchise Networks. Manage. Decis. Econ., 34: 183–194. doi: 10.1002/mde.2582
- Issue published online: 8 APR 2013
- Article first published online: 28 JAN 2013
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