Psychographic clustering of blood donors in Egypt using Kohonen's self-organizing maps
Article first published online: 11 JUN 2009
Copyright © 2009 John Wiley & Sons, Ltd.
International Journal of Nonprofit and Voluntary Sector Marketing
Volume 15, Issue 2, pages 157–171, May 2010
How to Cite
Mostafa, M. M. (2010), Psychographic clustering of blood donors in Egypt using Kohonen's self-organizing maps. Int. J. Nonprofit Volunt. Sect. Mark., 15: 157–171. doi: 10.1002/nvsm.376
- Issue published online: 22 APR 2010
- Article first published online: 11 JUN 2009
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