Stroke and Heart Disease Prevention Education via Telenovela: A Focus Group's Evaluation
Article first published online: 11 JUL 2012
© 2012 Association of Rehabilitation Nurses
Special Issue: Stroke Focused Issue
Volume 37, Issue 5, pages 215–219, September/October 2012
How to Cite
Vaughn, S. (2012), Stroke and Heart Disease Prevention Education via Telenovela: A Focus Group's Evaluation. Rehabilitation Nursing, 37: 215–219. doi: 10.1002/rnj.53
- Issue published online: 4 SEP 2012
- Article first published online: 11 JUL 2012
- Faculty Development Center Grant
- California State University
- cultural context;
- health behavior;
To evaluate a telenovela, “La Familia Nutritiva y Balanceada,” for cultural context and its efficacy as an educational tool to promote positive health behaviors in Latino families.
Ethnography was employed to interpret cultural health behaviors of 12 Latinas through a focus group after viewing the telenovela, a culturally accepted form of entertainment education.
Analysis of the transcribed interview revealed three recurrent themes: Not all fat is bad; add fruits and vegetables daily to diet; and children need to be involved. The group purported that the inclusion of children in the marketing and preparation of the food would translate into better food habits.
Participants demonstrated basic knowledge between food and health, and acknowledged that they gained an appreciation for good fat in the diet. The group related the telenovela would be a good tool for clinics, health fairs, and schools.
Latinos are at high risk for cardiovascular disease and stroke. Health education messages need to incorporate cultural norms into an intervention that supports a behavior change, such as improved nutrition. Studies support that Latinos connect to media, such as telenovela and interpersonal communication, which make these appropriate choices for health education tools.