Fast and expensive: the diffusion of a disappointing innovation
Version of Record online: 18 MAR 2011
Copyright © 2011 John Wiley & Sons, Ltd.
Strategic Management Journal
Volume 32, Issue 9, pages 949–968, September 2011
How to Cite
Greve, H. R. (2011), Fast and expensive: the diffusion of a disappointing innovation. Strat. Mgmt. J., 32: 949–968. doi: 10.1002/smj.922
- Issue online: 7 JUL 2011
- Version of Record online: 18 MAR 2011
- Manuscript Revised: 16 JAN 2011
- Manuscript Received: 8 NOV 2009
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