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It is imperative that the Earth-sciences community engage an educational mission with the same vigor that we pursue other scholarly endeavors; otherwise, we are in danger of eating our own seed corn. A common public perception exists that the Earth sciences are “soft sciences” compared with other physical and life sciences. This may be due in part to the interdisciplinary nature of our many activities. However, it is in this broad-based approach that our collective strength lies, particularly as we apply the “pure” sciences to complex natural systems. Our contributions are even more evident when applied to topical scientific issues affecting society.