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For the past 40 years or so there has been much discussion of the reasons why, even though there was substantial evidence for it, the continental drift hypothesis of Alfred Wegener and Wladimir Koppen was rejected in the first half of the 20th century. It was often derisively dismissed out of hand.

On April 7, 1998, there was a note in Eos by David Stern that included a perceptive and amusing quotation from Teddy Bullard on the question, which has recently reached something of a culmination in an important new book, The Rejection of Continental Drift, by Naomi Oreskes and published by Oxford in 1999.