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Consumer choice and the acceptance of production practice: introduction and overview

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Corresponding author. Tel.: +49 8161 71 3318; fax: +49 8161 71 4501. E-mail address: jroosen@tum.de

Abstract

The acceptance of agricultural and food production practice by consumers is crucial for the success of innovation and marketing. This is an introduction to a collection of papers that were presented at the 28th Congress of the IAAE. The papers apply different choice modeling methods in this context in order to study the choice of food products offering credence aspects regarding functionality (health), tracability (safety), and denomination of origin and production practice (tradition) in various countries.

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