Measuring the effect of risk attitude on marketing behavior
Article first published online: 29 JAN 2014
© 2014 International Association of Agricultural Economists
Volume 45, Issue 5, pages 525–535, September 2014
How to Cite
Franken, J. R.V., Pennings, J. M.E. and Garcia, P. (2014), Measuring the effect of risk attitude on marketing behavior. Agricultural Economics, 45: 525–535. doi: 10.1111/agec.12104
- Issue published online: 22 JUL 2014
- Article first published online: 29 JAN 2014
- Manuscript Accepted: 29 AUG 2013
- Manuscript Revised: 30 JUN 2013
- Manuscript Received: 25 OCT 2012
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