‘HAPI’ life model for the new older generation in Korea


Correspondence to: Dr Jeeyeon Kim, Culture Technology Research Centre, Sangmyung University. Email: j.kim@hotmail.co.uk



The aim of this study was to estimate the overall success of services at Gangnam Senior Plaza (GSP), determine the effect of GSP on users, and ascertain local demand for services.


A 4-week survey including 1188 participants aged over 50 years old was conducted. Participants included 498 GSP members and 690 older non-members (Gangnam residents). Six GSP members were interviewed to substantiate the survey findings.


Survey findings indicated high level of user satisfaction in terms of accessibility to services and facilities, availability of community services and educational programs, staff friendliness and facility cleanliness. GSP service delivery can be further improved by involving highly educated and experienced older people.


Health promotion, education and recreation activities inspiring a vibrant lifestyle have been recognised as the success factors for GSP service delivery. Thus, GSP can be considered a model for other welfare services in South Korea.