Sequencing the threat and recommendation components of persuasive messages differentially improves the effectiveness of high- and low-distressing imagery in an anti-alcohol message in students
Article first published online: 23 APR 2014
© 2014 The British Psychological Society
British Journal of Health Psychology
Volume 20, Issue 2, pages 324–340, May 2015
How to Cite
Brown, S. L. and West, C. (2015), Sequencing the threat and recommendation components of persuasive messages differentially improves the effectiveness of high- and low-distressing imagery in an anti-alcohol message in students. British Journal of Health Psychology, 20: 324–340. doi: 10.1111/bjhp.12103
- Issue published online: 3 APR 2015
- Article first published online: 23 APR 2014
- Manuscript Revised: 7 FEB 2014
- Manuscript Received: 14 JUN 2013
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