SEARCH

SEARCH BY CITATION

Sprig Toy's mission was to deliver eco-friendly, battery-free, paint-free, kid-powered toys. The company had seen a meteoric rise since its beginning in 2007. Now, however, the founders were at a crossroads. They needed an immediate influx of capital, and on the table was a purchase offer from Wham-O®. As social entrepreneurs, their decision was not purely financial. They had wanted to start a company that would change both the market (how kids played) and the industry (how toys were manufactured)—but now, they had to make a decision regarding the offer to buy their company, and they worried whether they were “selling out.”