Optimal direct mailing modelling based on data envelopment analysis
Article first published online: 27 FEB 2013
© 2013 Wiley Publishing Ltd
Volume 31, Issue 2, pages 101–109, May 2014
How to Cite
Mahdiloo, M., Noorizadeh, A. and FarzipoorSaen, R. (2014), Optimal direct mailing modelling based on data envelopment analysis. Expert Systems, 31: 101–109. doi: 10.1111/exsy.12011
- Issue published online: 13 MAY 2014
- Article first published online: 27 FEB 2013
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