The Effectiveness of Adaptation of the Protagonist in Narrative Impact: Similarity Influences Health Beliefs Through Self-Referencing
Article first published online: 3 OCT 2013
© 2013 International Communication Association
Human Communication Research
Volume 40, Issue 1, pages 73–90, January 2014
How to Cite
de Graaf, A. (2014), The Effectiveness of Adaptation of the Protagonist in Narrative Impact: Similarity Influences Health Beliefs Through Self-Referencing. Human Communication Research, 40: 73–90. doi: 10.1111/hcre.12015
- Issue published online: 6 DEC 2013
- Article first published online: 3 OCT 2013
- Manuscript Accepted: 20 JUL 2013
- Manuscript Revised: 19 JUL 2013
- Manuscript Received: 3 MAY 2013
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