Human Communication Research

© 2013 International Communication Association

Cover image for Vol. 38 Issue 4

October 2012

Volume 38, Issue 4

Pages 379–528

  1. Original Articles

    1. Top of page
    2. Original Articles
    1. Reducing STD/HIV Stigmatizing Attitudes Through Community Popular Opinion Leaders in Chinese Markets (pages 379–405)

      Ronald E. Rice, Zunyou Wu, Li Li, Roger Detels and Mary J. Rotheram-Borus

      Article first published online: 5 SEP 2012 | DOI: 10.1111/j.1468-2958.2012.01436.x

    2. Beyond Pleasure: Exploring the Eudaimonic Entertainment Experience (pages 406–428)

      Werner Wirth, Matthias Hofer and Holger Schramm

      Article first published online: 5 SEP 2012 | DOI: 10.1111/j.1468-2958.2012.01434.x

    3. Expressing Emotions as Evidence in Osteoporosis Narratives: Effects on Message Processing and Intentions (pages 429–458)

      Julie E. Volkman and Roxanne L. Parrott

      Article first published online: 5 SEP 2012 | DOI: 10.1111/j.1468-2958.2012.01433.x

    4. The Influence of Paratext on Narrative Persuasion: Fact, Fiction, or Fake? (pages 459–484)

      Markus Appel and Barbara Malečkar

      Article first published online: 5 SEP 2012 | DOI: 10.1111/j.1468-2958.2012.01432.x

    5. Dynamic Motivational Processing of Antimarijuana Messages: Coactivation Begets Attention (pages 485–509)

      Zheng Wang, Tyler Solloway, John M. Tchernev and Bethany Barker

      Article first published online: 5 SEP 2012 | DOI: 10.1111/j.1468-2958.2012.01431.x

    6. Participatory Social Media and the Evaluation of Online Behavior (pages 510–528)

      David C. DeAndrea

      Article first published online: 5 SEP 2012 | DOI: 10.1111/j.1468-2958.2012.01435.x

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