Pricing strategies with reference effects in competitive industries
Article first published online: 18 OCT 2013
© 2013 The Authors. International Transactions in Operational Research © 2013 International Federation of Operational Research Societies Published by John Wiley & Sons Ltd, 9600 Garsington Road, Oxford OX4 2DQ, UK and 350 Main St, Malden, MA02148, USA.
International Transactions in Operational Research
Volume 21, Issue 2, pages 263–274, March 2014
How to Cite
Coulter, B. and Krishnamoorthy, S. (2014), Pricing strategies with reference effects in competitive industries. International Transactions in Operational Research, 21: 263–274. doi: 10.1111/itor.12051
- Issue published online: 23 JAN 2014
- Article first published online: 18 OCT 2013
- Manuscript Accepted: 14 AUG 2013
- Manuscript Revised: 7 AUG 2013
- Manuscript Received: 1 FEB 2013
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