Archie Bunker's Bigotry: A Study in Selective Perception and Exposure


  • Neil Vidmar,

    1. Neil Vidmar, Associate Professor of Psychology at the University of Western Ontario, is on leave as a Russell Sage Resident in Law and Social Science at Yale University's School of Law.
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  • Milton Rokeach

    1. Milton Rokeach is Professor of Sociology and Psychology at Washington State University and author of Open and Closed Mind and The Nature of Human Values.
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  • An earlier version of this paper was presented at the meetings of the Eastern Psychological Association in Washington, D.C., May 1973.