Notes on a transformation: RBC's journey

  1. Elisabetta Bigsby1,
  2. Douglas Ready2

Article first published online: 7 SEP 2007

DOI: 10.1111/j.1467-8616.2007.00477.x

Issue

Business Strategy Review

Business Strategy Review

Volume 18, Issue 3, pages 4–10, Autumn 2007

Additional Information

How to Cite

Bigsby, E. and Ready, D. (2007), Notes on a transformation: RBC's journey. Business Strategy Review, 18: 4–10. doi: 10.1111/j.1467-8616.2007.00477.x

Author Information

  1. 1

    (ebigsby@rogers.com) is the former Group Head, HR and Transformation and head of RBC's Transformation Management Office.

  2. 2

    (dready@icedr.org) is a Visiting Professor at London Business School and president of ICEDR, a global talent management research centre based in Lexington, Massachusetts.

Publication History

  1. Issue published online: 7 SEP 2007
  2. Article first published online: 7 SEP 2007

SEARCH

SEARCH BY CITATION

ARTICLE TOOLS

Get PDF (249K)

In 2003, analysts disparaged Canada's RBC Financial Group for its acceptable but unremarkable performance. Lately, it has delivered nine quarters of stellar financial results. What changed?Elisabetta Bigsby and Douglas Ready tell how transformation champions can make change the coin of the realm.

Get PDF (249K)