Version of Record online: 21 AUG 2012
© 2012 Blackwell Publishing Ltd
Creativity and Innovation Management
Volume 21, Issue 3, pages 245–246, September 2012
How to Cite
de Weerd-Nederhof, P. and Visscher, K. (2012), Editorial. Creativity and Innovation Management, 21: 245–246. doi: 10.1111/j.1467-8691.2012.00653.x
- Issue online: 21 AUG 2012
- Version of Record online: 21 AUG 2012
This year's September issue brings you an interesting collection of creativity and innovation management articles, consisting of regular submissions combined with two contributions that were invited from previous EIASM International Product Development Management and CINet Conferences. Before introducing these to you in more detail, we look back at a successful 2012 early summer conference season, in particular our own 4th CIM Community Meeting, in which we celebrated CIM's inclusion in Thomson's ISI and handed out the 2011 Susan Moger and Tudor Rickards Best Paper Award (Katja Hutter, Julia Hautz, Johann Füller, Julia Mueller and Kurt Matzler, ‘Communitition: The Tension between Competition and Collaboration in Community-Based Design Contests’, Creativity and Innovation Management, 20.1, 3–21; freely downloadable from our website). Also, the foundations for at least three new and inspiring specials were laid at this event, which was hosted by CIM associate editor Jan Kratzer at TUBerlin. Check out our website for new calls for papers, inviting you to contribute to the special on the topic of developing organizational creativity edited by our new editorial board member and Key Note presenter Marjolein Caniëls, and to the special initiated by associate editor Jennie Björk on the role of social networks in organizing ideation, creativity and innovation. The latter special will be partly based on the WOA Conference earlier this year in Verona, Italy. Hans-Georg Gemünden, in his Key Note address on the management of innovative project landscapes, announced a SIG at the 2013 EURAM conference, from which also a selection of articles will be invited for publication in CIM. Parallel sessions included presentations on, among others, strategic agility and talent management (a creative contribution with the Italian Udinese soccer club as a case study), product newness and speed, leading improvisation in NPD teams, the Delft view on creativity, Turkish hidden champions, innovation strategy effectiveness of incumbents, and an evening Key Note by Olaf Fisscher on integrity and innovation. In the closing session, Klaasjan Visscher, presented some interesting facts and figures about the journal: the number of downloads in 2011 increased again by 10%, with an article from 2010 (issue 19.1) by Jeroen de Jong and Deanne Den Hartog on measuring innovative work behaviour being the most accessed with 2,362 downloads in 2011, closely followed by Scott Isaksen and Goran Ekvall's article from the same year (issue 19.2) on the ‘two faces’ of tension in creative climates (2,301 downloads). These two articles nicely span the whole spectrum of articles fitting within CIM's aims and scope! Last but not least, the location for the 5th CIM Community Meeting, to be held in the summer of 2014 was announced: it will be hosted by Mats Magnusson and Jennie Björk at KTH in Stockholm.
The first article in this September issue is a new contribution by our 2011 best paper award-winning authors Johann Füller, Kurt Matzler, Katja Hutter and Julia Hautz, in which they explore which characteristics qualify consumers for open innovation projects. They study the symmetric and asymmetric effect of different creativity components on idea generation, concept development, and prototype building abilities. The authors conclude that some creativity components are needed above certain thresholds, and that exceeding those does not necessarily lead to better outputs, while others improve the creative output only if they exceed specific levels.
In the second article, Alex da Mota Pedrosa also explores the contribution of customers to innovation. He starts from the apparent contradiction that although customer integration during innovation processes can enrich companies' innovation performance, it can also harm innovativeness. This article gives a fine-grained picture of how organizations engage in customer integration throughout the innovation process. Using multiple case studies of logistics service providers, the author shows that companies focus on both proactive and reactive customer integration during idea generation and implementation, but refrain from reactive customer integration during development.
Björn Remneland-Wikhamn and David Knights, in the third article, highlight the problematic use of transaction cost economics (TCE) in the context of open innovation. They argue that TCE has a limited descriptive power and potentially does normative damage to open innovation, which they illustrate with a case study of the Volvo Group. The authors question the belief that hierarchical control eliminates transaction costs, and that an overemphasis on reduction of transaction costs, together with a focus on rationality, leave little space for an innovative climate, thus diverting attention away from the creative potential of transactions.
Salomon Habtay, in the fourth article, examines the relative disruptiveness potential of technology-driven and market-driven innovations. Based on multiple case studies, the author argues that while the disruption process of technology-driven innovation conforms to the patterns predicted by the disruptive innovation literature, the disruption process of market-driven disruptive business model innovation depicts a different, bottleneck shape.
In the fifth article, Özge Çokpekin and Mette Præst Knudsen focus on the important question whether organizing creativity really leads to innovation. This article is based on conference papers that won the ‘Tom Hustad student best paper award’ at the International Product Development Management Conference in Delft 2011, and the ‘John Bessant Best Paper Award’ at the CINet Conference in Aarhus 2011. This paper uses established creativity and innovation models to identify the work environment characteristics that stimulate creativity, and subsequently analyse whether such an environment leads to product and process innovation in small and medium-sized firms. The authors demonstrate that this environment does not yield the same results for product and process innovation. They argue that the relationship between organizational creativity and innovation is not generalizable, but contingent upon the innovation type and firm characteristics.
The final article in this issue, by Claudio Dell'Era, Celine Abecassis-Moedas, Sihem Ben Mahmoud-Jouini, Delphine Manceau and Roberto Verganti, is also based on a selected paper presented at the International Product Development Management Conference in Delft 2011. This paper focuses on design consultancies, as a particular type of creative knowledge-intensive business service, studying the challenges raised by the internationalization of these businesses, given the importance of customer interaction and intimacy in service delivery. Based on multiple case studies of design consultancies in five different countries, the authors propose three internationalization modes: star-based, process-based and glocality-based.
We trust that, in this September issue, we provide you once again with the results of challenging new research on creativity and innovation management topics. As we finalize this editorial, we look forward to our affiliate partners CINet's annual conference in Rome (see www.continuous-innovation.net), and PDMA's Research Forum in Orlando, Florida (see www.pdma.org). Promising and high-quality contributions to these and other events in our fields can find their way to publication in CIM. We call on all members of the CIM community – readers, authors, reviewers and others – to submit their best work fitting our aims and scope, and spread the word to your colleagues and academic friends, so that we can keep bringing you the newest insights and add value to the field of creativity and innovation management.