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Keywords:

  • journalism;
  • interactivity;
  • listening;
  • blogging;
  • e-democracy;
  • participation

This article examines the new phenomenon of blogging and suggests that, rather than being a new tool for politicians to use in spreading their messages, blogs should be seen as democratic listening posts, enabling us to pick up signals of subjective expression which might inform debate in these more reflexively democratic times. The article suggests that blogs are part of a battle for the soul of the internet and represent an extension of media freedom.