Design and Marketing of New Products
Article first published online: 5 MAY 2007
DOI: 10.1111/j.1467-9310.1981.tb00467.x
Additional Information
How to Cite
LITTLER, D. A. (1981), Design and Marketing of New Products. R&D Management, 11: 132. doi: 10.1111/j.1467-9310.1981.tb00467.x
Publication History
- Issue published online: 5 MAY 2007
- Article first published online: 5 MAY 2007

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