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Sleeping giants? Fired workbloggers and labour organisation


  • Abigail Schoneboom ( is a Lecturer in Organisational Theory and Behaviour at The York Management School, University of York. Until the end of 2010, she was Assistant Professor of Sociology at the City University of New York (CUNY). Her research interests include workplace misbehaviour, working time and organisational culture, with a particular emphasis on technological development and ecological concerns.


This paper argues that the Waterstone's fired blogger incident performed a labour organising function in terms of garnering pro-labour media attention and encouraging critical discourse. Looking at the blog's distinctive features and evolution, it evaluates the strengths, limitations and potential for recurrence of similar high-profile incidents.