An earlier version of this paper was presented at the annual meeting of National Communication Association, San Antonio, TX, November 2006.
Distinctiveness and Influence of Subjective Norms, Personal Descriptive and Injunctive Norms, and Societal Descriptive and Injunctive Norms on Behavioral Intent: A Case of Two Behaviors Critical to Organ Donation
Article first published online: 21 MAR 2007
Human Communication Research
Volume 33, Issue 2, pages 194–218, April 2007
How to Cite
Park, H. S. and Smith, S. W. (2007), Distinctiveness and Influence of Subjective Norms, Personal Descriptive and Injunctive Norms, and Societal Descriptive and Injunctive Norms on Behavioral Intent: A Case of Two Behaviors Critical to Organ Donation. Human Communication Research, 33: 194–218. doi: 10.1111/j.1468-2958.2007.00296.x
- Issue published online: 21 MAR 2007
- Article first published online: 21 MAR 2007
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