Recent research suggests that the allocation of attentional resources to emotional content during word processing might be sensitive to task requirements. This question was investigated in two tasks with similar instructions. The stimuli were positive, negative, and neutral nouns. Participants had to identify meaningful words embedded in a stream of non-recognizable stimuli (task 1) or pseudowords (task 2). Task 1 could be successfully performed on the basis of the perceptual features whereas a lexico-semantic analysis was required in task 2. Effects were found only in task 2. Positive nouns were identified faster, with fewer errors and elicited larger amplitude in an early negativity. Also, the amplitude of a late positivity was larger for both positive and negative nouns than for neutral nouns. It is concluded that some degree of linguistic processing is needed to direct attention to the affective content during word processing.