Gestalt-A Learning Theory for Graphic Design Education


  • Ian Jackson

    1. Teaching, Training and Learning Leader for Art and Design at Southwark College, London and is also an associate lecturer at London South Bank University.
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Contact address: Southwark College, Bermondsey Centre, Keetons Road, SE16 4EE. Email:


This article will begin by seeking to define the notion of learning by, through and from experience. A linkage will then be established between these notions of experiences and gestalt theory. This will be explored within a subject specific context of graphic design. Links will be highlighted between the inherent nature of graphic design and those of gestalt psychology. Although reference will be made to other learning theories, particularly behaviourism, this article will proceed into a discussion on how the pursuit of a gestaltist stance has had implications upon the learning experiences of a range of Higher National Diploma / Foundation Degree learners. The article concludes with a summary of its observations and a consideration of this upon future practical and theoretical practice within graphic design education.