Peter T. Ward is an associate professor of operations management at The Ohio State University. He earned a DBA in operations management from Boston University. Before beginning his academic career, Peter worked as a manufacturing engineering manager. His teaching and research interests are focused on operations strategy or, more specifically, gaining competitive advantage through manufacturing. His articles on operations strategy include papers in Decision Sciences, Journal of Operations Management, Journal of Management, and Production and Operations Management. He is an associate director of the Center for Excellence in Manufacturing Management and chair of the Operations Management Division in the Academy of Management for 1998- 1999.
Competitive Priorities in Operations Management
Article first published online: 7 JUN 2007
Volume 29, Issue 4, pages 1035–1046, September 1998
How to Cite
Ward, P. T., McCreery, J. K., Ritzman, L. P. and Sharma, D. (1998), Competitive Priorities in Operations Management. Decision Sciences, 29: 1035–1046. doi: 10.1111/j.1540-5915.1998.tb00886.x
- Issue published online: 7 JUN 2007
- Article first published online: 7 JUN 2007
- Received: January 24, 1996. Accepted: November 18, 1997.
- Subject Areas: Manufacturing Strategy;
- Multivariate Statistics;
- Operations Management;
- and Survey Research/Design.
Identifying manufacturers' competitive priorities has long been considered a key element in manufacturing strategy research. However, relatively little effort has been devoted to measurement of these constructs in published research. In this study we develop scales for commonly accepted competitive priorities, cost importance, quality importance, delivery-time importance, and flexibility importance. We assess how well the scales capture the constructs that they represent using data collected from 114 manufacturing plants in the United States. The findings suggest that the instrument developed can provide reliable data and that the constructs measured are valid. In addition, comparisons between pairs of informants representing the same business indicate that the perceptual measures of competitive priorities are as reliable as point estimates of routine, seemingly objective information.