Requests for reprints should be sent to Dr. Peter Suedfeld, Department of Psychology, University College, Rutgers University, New Brunswick, New Jersey 08903.
Helper-Sufferer Similarity and a Specific Request for Help: Bystander Intervention During a Peace Demonstration
Article first published online: 31 JUL 2006
Journal of Applied Social Psychology
Volume 2, Issue 1, pages 17–23, March 1972
How to Cite
Suedfeld, P., Bochner, S. and Wnek, D. (1972), Helper-Sufferer Similarity and a Specific Request for Help: Bystander Intervention During a Peace Demonstration. Journal of Applied Social Psychology, 2: 17–23. doi: 10.1111/j.1559-1816.1972.tb01260.x
- Issue published online: 31 JUL 2006
- Article first published online: 31 JUL 2006
Eighty randomly selected male participants in the April 1971 pcace demonstration in Washington, D.C. were approached by a young women E v ho asked them to help her friend who was feeling ill. The “friend” was a young male E, in either conventional or “hip” clothing, who was displaying either a “Support Nixon” or a “Dump Nixon” sign. The dependent variable was a 5-point ordinal scale of cooperation with a series of specific requests, which ranged from going over to the distressed E to providing bus fare and help for both Es to leave the area and go home. All 80 Ss went to the E and 79 helped to some extent. There was more helping behavior in the morning than in the afternoon, when the program of activities had intensified; with Ss who were tested in the afternoon, the E displaying a “Support Nixon” sign attracted less helping behavior than the “Dump Nixon” condition. The dress manipulation (implicit attitudinal similarity) had no effect.