This research was partially funded by a grant to the third author from the University of New Hampshire Undergraduate Research Opportunities Program. Portions of this research were the Senior Honors Thesis of the third author. The authors thank Erin Goforth and Clinton Jenkin for their comments on an earlier version of the manuscript.
Reducing White Juror Bias: The Role of Race Salience and Racial Attitudes1
Article first published online: 28 JUL 2009
© 2009 Copyright the Authors. Journal compilation © 2009 Wiley Periodicals, Inc.
Journal of Applied Social Psychology
Volume 39, Issue 8, pages 1953–1973, August 2009
How to Cite
Cohn, E. S., Bucolo, D., Pride, M. and Sommers, S. R. (2009), Reducing White Juror Bias: The Role of Race Salience and Racial Attitudes. Journal of Applied Social Psychology, 39: 1953–1973. doi: 10.1111/j.1559-1816.2009.00511.x
- Issue published online: 28 JUL 2009
- Article first published online: 28 JUL 2009
Both Black and White jurors exhibit a racial bias by being more likely to find defendants of a different race guilty than defendants who are of the same race. Sommers & Ellsworth (2000, 2001) found that salient racial issues in a trial reduced White juror racial bias toward a Black defendant. We examined if race salience could reduce White juror racial bias, even for individuals who reported high levels of racism. Making race salient reduced White juror racial bias toward a Black defendant. Jurors' racist beliefs were only associated with the verdict when the defendant's race was not made salient. This finding suggests that the effects of individual prejudice toward a Black defendant can be reduced by making the defendant's race salient.