ETHICS IN BUSINESS ANTHROPOLOGY
Article first published online: 3 MAR 2013
© 2012 by The American Anthropological Association. Some rights reserved.
Ethnographic Praxis in Industry Conference Proceedings
Volume 2012, Issue 1, pages 67–73, October 2012
How to Cite
HAMMERSHØY, L. and MADSEN, T. U. (2012), ETHICS IN BUSINESS ANTHROPOLOGY. Ethnographic Praxis, 2012: 67–73. doi: 10.1111/j.1559-8918.2012.00009.x
- Issue published online: 3 MAR 2013
- Article first published online: 3 MAR 2013
Solely protecting research subjects undermines ethical business anthropology practice. In this paper, we argue that a negative definition of ethics, manifest in the primary focus of “doing no harm” to research subjects, undermines a concern for the potential of business anthropology to do good in a broader sense. Alain Badiou's concept of truth procedure gives, we argue, an actively responsible and necessary direction to ethical business anthropology in its complicity with constructing new subjectivities within contemporary society.