Subliminal Advertising and the Perpetual Popularity of Playing to People’s Paranoia
Version of Record online: 30 AUG 2006
Journal of Consumer Affairs
Volume 40, Issue 2, pages 392–406, Winter 2006
How to Cite
BROYLES, S. J. (2006), Subliminal Advertising and the Perpetual Popularity of Playing to People’s Paranoia. Journal of Consumer Affairs, 40: 392–406. doi: 10.1111/j.1745-6606.2006.00063.x
- Issue online: 30 AUG 2006
- Version of Record online: 30 AUG 2006
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