Toward an Understanding of the Online Consumer's Risky Behavior and Protection Practices
Article first published online: 18 SEP 2009
Copyright 2009 by The American Council on Consumer Interests
Journal of Consumer Affairs
Special Issue: Privacy Literacy- How Consumers Understand and Protect Their Privacy
Volume 43, Issue 3, pages 449–473, Fall 2009
How to Cite
MILNE, G. R., LABRECQUE, L. I. and CROMER, C. (2009), Toward an Understanding of the Online Consumer's Risky Behavior and Protection Practices. Journal of Consumer Affairs, 43: 449–473. doi: 10.1111/j.1745-6606.2009.01148.x
- Issue published online: 18 SEP 2009
- Article first published online: 18 SEP 2009
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