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Keywords:

  • capacity-building;
  • conservation;
  • developing country;
  • education;
  • Madagascar;
  • sustainable;
  • training

In a poverty-stricken developing country such as Madagascar, it is sometimes difficult to promote conservation strategies and actions when they are at seeming odds with the urgent need for agricultural output. We explore the various methods and approaches used to promote more sustainable land use and, consequently, better protection of natural habitats using the case study of Parc Ivoloina and the Betampona Reserve in the eastern rainforest belt of Madagascar. The key factors in this approach are: the targeting of a diverse audience spanning all age ranges and social niches, identification and development of good quality local trainers and, most importantly, a long-term approach enabling trusting relationships to be built up with local partners and genuine progress to be seen on the ground.