Using the theory of planned behaviour (TPB), we examined absence frequency within a developing market in the Caribbean. The objective was to understand the process underlying absence decisions. We merged survey data from 250 employees in five divisions of a Barbadian firm with company absenteeism records in order to assess whether the TPB fit the data. Results showed that the TPB fit the data well, with the exception of one path coefficient in the structural equation model. Implications for the TPB as well as absenteeism in the Caribbean are discussed, and future research directions offered.