Conjoint Analysis on the Purchase Intent for Traditional Fermented Soy Product (Natto) among Japanese Housewives
Article first published online: 4 MAR 2011
© 2011 Institute of Food Technologists®
Journal of Food Science
Volume 76, Issue 3, pages S217–S224, April 2011
How to Cite
Kimura, A., Kuwazawa, S., Wada, Y., Kyutoku, Y., Okamoto, M., Yamaguchi, Y., Masuda, T. and Dan, I. (2011), Conjoint Analysis on the Purchase Intent for Traditional Fermented Soy Product (Natto) among Japanese Housewives. Journal of Food Science, 76: S217–S224. doi: 10.1111/j.1750-3841.2011.02047.x
- Issue published online: 6 APR 2011
- Article first published online: 4 MAR 2011
- MS 20101126 Submitted 10/1/2010, Accepted 12/14/2010.
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