Implicit Motives as a Way to Understand Cognitive Processes

Abstract

Interest in implicit processes is at an all-time high in psychology. Research on individual differences in implicit motivation has been conducted for decades and offers an important conceptual and empirical foundation for the growing interest in cognitive processes outside awareness. In this article, we review the past findings on the influence of implicit motivation on both basic and complex cognitive processes in the stages of attention and encoding as well as rehearsal, organization, and retrieval. Data from narrative essays as well as experimentally controlled studies demonstrate that individual differences in implicit motives have an influence on each step of learning and memory processes. Implicit motives influence the cognitive processing of motive-related information to facilitate desired affective end states.