The Impact of Mass Customisation on Manufacturing Trade-offs
Version of Record online: 5 JAN 2009
© 2006 Production and Operations Management Society
Production and Operations Management
Volume 15, Issue 1, pages 10–21, March 2006
How to Cite
Squire, B., Brown, S., Readman, J. and Bessant, J. (2006), The Impact of Mass Customisation on Manufacturing Trade-offs. Production and Operations Management, 15: 10–21. doi: 10.1111/j.1937-5956.2006.tb00032.x
- Issue online: 5 JAN 2009
- Version of Record online: 5 JAN 2009
- Received July 2004; revisions received November 2004, January 2005, and March 2005; accepted March 2005
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