Cooperative Advertising and Pricing in a Dynamic Stochastic Supply Chain: Feedback Stackelberg Strategies
Article first published online: 26 FEB 2009
© 2009 Production and Operations Management Society
Production and Operations Management
Volume 18, Issue 1, pages 78–94, January/February 2009
How to Cite
He, X., Prasad, A. and Sethi, S. P. (2009), Cooperative Advertising and Pricing in a Dynamic Stochastic Supply Chain: Feedback Stackelberg Strategies. Production and Operations Management, 18: 78–94. doi: 10.1111/j.1937-5956.2009.01006.x
- Issue published online: 26 FEB 2009
- Article first published online: 26 FEB 2009
- History: Received: October 2007; Accepted: April 2008, after 1 revision.
Options for accessing this content:
- If you are a society or association member and require assistance with obtaining online access instructions please contact our Journal Customer Services team.
- If your institution does not currently subscribe to this content, please recommend the title to your librarian.
- Login via other institutional login options http://onlinelibrary.wiley.com/login-options.
- You can purchase online access to this Article for a 24-hour period (price varies by title)
- If you already have a Wiley Online Library or Wiley InterScience user account: login above and proceed to purchase the article.
- New Users: Please register, then proceed to purchase the article.
Login via OpenAthens
Search for your institution's name below to login via Shibboleth.
Registered Users please login:
- Access your saved publications, articles and searches
- Manage your email alerts, orders and subscriptions
- Change your contact information, including your password
Please register to:
- Save publications, articles and searches
- Get email alerts
- Get all the benefits mentioned below!