A Model of Consumer Inertia with Applications to Dynamic Pricing
Article first published online: 30 MAR 2009
© 2009 Production and Operations Management Society
Production and Operations Management
Volume 18, Issue 4, pages 365–380, July/August 2009
How to Cite
Su, X. (2009), A Model of Consumer Inertia with Applications to Dynamic Pricing. Production and Operations Management, 18: 365–380. doi: 10.1111/j.1937-5956.2009.01038.x
- Issue published online: 1 JUL 2009
- Article first published online: 30 MAR 2009
- History: Received: September 2007; Accepted: November 2008 by Teck Ho; after 2 revisions.
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