University of Illinois at Champaign/Urbana is Assistant Professor of German at Stetson University, DeLand, FL.
A Cultural Approach to Teaching Business German
Article first published online: 31 DEC 2008
© 1995 American Council on the Teaching of Foreign Languages
Foreign Language Annals
Volume 28, Issue 1, pages 147–155, March 1995
How to Cite
Dysart, D. L. (1995), A Cultural Approach to Teaching Business German. Foreign Language Annals, 28: 147–155. doi: 10.1111/j.1944-9720.1995.tb00777.x
- Issue published online: 31 DEC 2008
- Article first published online: 31 DEC 2008
ABSTRACT The concept of culture in the Business German course is not a new one. This article, however, outlines a successful course that structures business components around an overriding historical, cultural, and social content as opposed to attempting to integrate discrete cultural components into a traditional Business German course. This course has proven to appeal to and benefit business students, who face increased demands for a broader liberal arts background, as well as liberal arts students attempting to make their degree more marketable.