Taking the ‘Non’ out of ‘Nonmarket’ Strategy
Article first published online: 3 MAY 2013
Copyright © 2013 Strategic Management Society
Global Strategy Journal
Volume 3, Issue 2, pages 198–203, May 2013
How to Cite
Devinney, T. M. (2013), Taking the ‘Non’ out of ‘Nonmarket’ Strategy. Global Strategy Journal, 3: 198–203. doi: 10.1111/j.2042-5805.2013.01052.x
- Issue published online: 3 MAY 2013
- Article first published online: 3 MAY 2013
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