Firm Value Effects of Global, Regional, and Local Brand Divestments in Core and Non-Core Businesses
Article first published online: 4 MAY 2014
Copyright © 2014 Strategic Management Society
Global Strategy Journal
Volume 4, Issue 2, pages 143–160, May 2014
How to Cite
Depecik, B., van Everdingen, Y. M. and van Bruggen, G. H. (2014), Firm Value Effects of Global, Regional, and Local Brand Divestments in Core and Non-Core Businesses. Global Strategy Journal, 4: 143–160. doi: 10.1111/j.2042-5805.2014.1074.x
- Issue published online: 4 MAY 2014
- Article first published online: 4 MAY 2014
- Manuscript Revised: 31 MAY 2013
- Manuscript Received: 29 MAY 2012
Options for accessing this content:
- If you have access to this content through a society membership, please first log in to your society website.
- If you would like institutional access to this content, please recommend the title to your librarian.
- Login via other institutional login options http://onlinelibrary.wiley.com/login-options.
- You can purchase online access to this Article for a 24-hour period (price varies by title)
- If you already have a Wiley Online Library or Wiley InterScience user account: login above and proceed to purchase the article.
- New Users: Please register, then proceed to purchase the article.
Login via OpenAthens
Search for your institution's name below to login via Shibboleth.
Registered Users please login:
- Access your saved publications, articles and searches
- Manage your email alerts, orders and subscriptions
- Change your contact information, including your password
Please register to:
- Save publications, articles and searches
- Get email alerts
- Get all the benefits mentioned below!