A Contingency-Based Approach to the Use of Product Platforms and Modules in New Product Development
Article first published online: 8 OCT 2013
© 2013 Product Development & Management Association
Journal of Product Innovation Management
Volume 31, Issue 3, pages 434–450, May 2014
How to Cite
Magnusson, M. and Pasche, M. (2014), A Contingency-Based Approach to the Use of Product Platforms and Modules in New Product Development. Journal of Product Innovation Management, 31: 434–450. doi: 10.1111/jpim.12106
- Issue published online: 3 APR 2014
- Article first published online: 8 OCT 2013
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