Alfred Schutz and Herbert Simon: Can their Action Theories Work Together?
Article first published online: 7 MAR 2013
© 2013 John Wiley & Sons Ltd
Journal for the Theory of Social Behaviour
Volume 43, Issue 4, pages 383–404, December 2013
How to Cite
Castellani, M. (2013), Alfred Schutz and Herbert Simon: Can their Action Theories Work Together?. Journal for the Theory of Social Behaviour, 43: 383–404. doi: 10.1111/jtsb.12015
- Issue published online: 9 DEC 2013
- Article first published online: 7 MAR 2013
- reasoning by analogy;
- cognitive representation
This paper combines Alfred Shultz and Herbert Simon's theories of action in order to understand the grey area between dynamic and completely unstructured decision making better. As a result I have put together a specific scheme of how choice elements are represented from an agent's personal experience, so as to create a bridge between the phenomenological and cognitive-procedural approaches of decision making. I first look at the key points of their original models relating Alfred Schutz's “provinces of meaning” and Herbert Simon's “satisficing” mechanism. I then consider the particular concept of intentionality and reasoning by analogy for different choice settings. Finally I have suggested a perspective based on creative behaviour and sense-making for ill-structured conditions.