Promotion Planning and Supply Chain Contracting in a High–Low Pricing Environment
Version of Record online: 19 JUN 2014
© 2014 Production and Operations Management Society
Production and Operations Management
Volume 24, Issue 2, pages 219–236, February 2015
How to Cite
Breiter, A. and Huchzermeier, A. (2015), Promotion Planning and Supply Chain Contracting in a High–Low Pricing Environment. Production and Operations Management, 24: 219–236. doi: 10.1111/poms.12250
- Issue online: 16 FEB 2015
- Version of Record online: 19 JUN 2014
- Accepted manuscript online: 9 MAY 2014 10:08AM EST
- Manuscript Accepted: MAR 2014
- Manuscript Received: JAN 2013
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