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Applicant–employee similarity and attraction to an employer

Authors

  • Shelba A. Devendorf,

    1. Personnel Decisions Research Institutes, Arlington, Virginia, USA
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  • Scott Highhouse

    Corresponding author
    1. Bowling Green State University, Bowling Green, Ohio, USA
      Correspondence should be addressed to Dr Scott Highhouse, Department of Psychology, Bowling Green State University, Bowling Green, OH 43403-0228, USA (e-mail: shighho@bgsu.edu).
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Correspondence should be addressed to Dr Scott Highhouse, Department of Psychology, Bowling Green State University, Bowling Green, OH 43403-0228, USA (e-mail: shighho@bgsu.edu).

Abstract

Considerable research has supported the similarity–attraction effect, wherein similarity on various dimensions predicts interpersonal attraction. The present study extended this notion to workplace attraction, by examining whether applicant similarity to prospective co-workers enhances attraction to the potential employer. Similarity between college-aged women and prototypical employees at well-known retail stores was assessed. Both perceived similarity and prototype similarity predicted perceptions of employer attractiveness. Although perceived similarity produced larger effect sizes, prototype similarity showed promise as an indirect measure of person-to-person fit.

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