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Elizabeth A. Rohan, Jennifer E. Boehm, Amy DeGroff, Rebecca Glover-Kudon and Judith Preissle Implementing the CDC's Colorectal Cancer Screening Demonstration Program: Wisdom from the field Cancer 119

Version of Record online: 18 JUL 2013 | DOI: 10.1002/cncr.28162

Findings from this qualitative, multiple case study evaluation of program implementation processes highlight the following themes: the complexity of colorectal cancer screening, teamwork and collaboration, integration of the program into existing systems, the ability of programs to use wisdom at the local level, and the influence of social norms. Implications include using patient navigation, engaging in transdisciplinary teamwork, assimilating new programs into existing clinical settings, and deferring to local-level wisdom to help address complexity and enhance program implementation; public health efforts must confront negative social norms around colorectal cancer screening.

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