Aleck Lin, Shirley Gregor and Michael Ewing Developing a scale to measure the enjoyment of Web experiences Journal of Interactive Marketing 22
Article first published online: 5 NOV 2008 | DOI: 10.1002/dir.20120
Complete the form below and we will send an e-mail message containing a link to the selected article on your behalf
Required = Required Field
Choose captcha format: Image or Audio. Click here if you need help.